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Concept · not launchedPuyallup, WA · Garage doors

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A concept rebuild of a garage door company’s site: every page kept for Google, everything around it rebuilt to turn a visit into a booked job.

Open the concept

Built in one day, refined over seven rounds. Shown here as a concept; it is not the company’s live site.

Premium Overhead Garage Door website on a laptop
Premium Overhead Garage Door website on a phone

The brief.

The company’s current site scores 66 on Google’s mobile test. The concept keeps all 42 pages and their addresses, so nothing is lost in search, and adds the tools a homeowner needs to decide on the spot.

  • SpeedLighthouse mobile 96; the current site scores 66
  • PagesAll 42 pages kept with the same URLs, old paths redirected
  • VisualizerUpload a photo of your house, get up to four new doors on it by email
  • Chat“Alex” answers questions, never quotes prices, and books a visit
  • CRM13-stage pipeline with reminders and a daily summary

Try it.

Illustration from the concept’s door visualizer, on a sample house. Tap a door.

Premium Overhead Garage Door visualizer: Classic + windowsSample house · 4 styles · Classic + windows

Illustration from the concept’s door visualizer, on a sample house.

What we built.

  1. 01
    HeroThe old door gives way and new sections drop into place, frame by frame, on a 4K photo of a real house.
  2. 02
    Door visualizerTen styles from value to luxury on a sample house, or the customer’s own photo, generated in the background and sent by email.
  3. 03
    Chat “Alex”Answers in English or Russian, gives safety advice for a broken spring, collects the details and books.
  4. 04
    Booking and measuringTwo-hour windows over 14 days, a calendar file, and a 10-step guide to measure your own door.
  5. 05
    CRMEvery form, chat, visualizer and booking lands as a card. Reminders: new lead not called in 15 minutes, deposit late, delivery tomorrow, ask for a review.
  6. 06
    SEOA page-by-page migration map, structured data and an llms.txt so AI search can read the company correctly.
Premium Overhead Garage Door on a phone
Premium Overhead Garage Door on a phone

“Alex” at work.

An example conversation with the concept’s chat assistant, in English. It never names a price; it gets the details and books.

Heard a loud bang, door won’t open
Got it. A loud bang and a door that won’t lift is almost always a spring. Please don’t run the opener or lift the door by hand. What’s your name?
Mark
Thanks, Mark. And your city or ZIP code?
Puyallup
So that’s Mark in Puyallup, “heard a loud bang, door won’t open”. Want me to send this to the owner and find you a time?
Example conversation · name and city are made up

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